HOT ! YEMA Urban Traveller Sunray Dial Steel Bracelet 39mm | YWTR25-GMS

THE URBAN TRAVELLER RETURNS, POWERED BY SELLITA.

The iconic Urban Traveller with integrated bracelet makes its comeback in a dressy, refined collection featuring a sleeker case and three new sunray dials. Each model is paired with an FKM rubber integrated strap matching the dial colour, enhancing both style and comfort on the wrist.

Equipped with the proven Sellita SW200 caliber, a Swiss automatic movement renowned for its reliability and precision, this new Urban Traveller collection has been conceived as the perfect everyday sports watch, combining elegance, versatility, and mechanical authenticity.

PERFECT PROPORTIONS, STUNNING QUALITY OF EXECUTION

The Urban Traveller’s stainless steel case has been refined and trimmed down by nearly 1mm in thickness for a sleeker, more comfortable profile. We have used the complex asymmetrical octagon case geometry to our advantage by executing every single angle with the same set of alternating brushed-polished finishes, that captures the eye and gives great elegance and singularity to the case while preserving the marked sporting spirit.The bezel is inspired by a YEMA Sous-Marine model from the 1980’s and is made from a single piece of stainless steel, yet it has three distinct finishes, with the top and bottom bevels featuring an elegant vertical brushing and an entirely polished transition where the bezel’s horizontal and vertical surfaces meet.

SUNRAY DIAL WITH REFINED DETAILS

The Urban Traveller introduces a new generation of dials available in three distinct sunray colours, each offering a dynamic play of light that shifts with every wrist movement.

A finely crafted applied dial flange with a circular brushed effect frames the composition, enhancing depth and emphasizing the clean geometry of the case. Polished stainless steel indexes are applied with precision, while the hour and minute hands are treated with Super-LumiNova BGW9 for optimal legibility in low light. The white seconds hand provides a crisp contrast, reinforcing the luxury sports watch positioning of this collection.

RAISED SAPPHIRE CRYSTAL

The slightly raised sapphire crystal offers better readability, increased scratch resistance and a high quality appearance.

HISTORIC CASE-BACK

The great level of detail and finishes overall is also found on the steel case-back. Satin-polished and circular brushed finishes elegantly surround YEMA’s historic crest, which is carefully forged into the case-back with a hydraulic press, ensuring a qualitative and refined finishing.

SELLITA SW200-1 CALIBER

This Swiss movement is mostly recognised for its reliability. With 26 Ruby jewels, it beats at 28,800 A/h and offers a power reserve of 38 hours.

SUPER-LUMINOVA BGW9

The hands and markers are coated with Super-LumiNova BGW9, providing perfect readability in the dark.

STEEL INTEGRATED BRACELET

The continuous pattern of vertical brushed surfaces and polished angles naturally extends all the way from the top of the bezel, to the case and further into the integrated steel bracelet, creating the appearance of seamless integration.

The gently tapered links on the integrated bracelet continue the effect, vertical brushed surfaces continue meeting polished angles all the way to the double folding clasp.

Specifications

CALIBER

• Sellita SW200


• 28,800 A/h


• Automatic


• Self-winding mechanical


• 38h power reserve


• Hours, minutes, seconds

BEZEL

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  Vertical brushed / polished 316L stainless steel

  
  

CASE & CRYSTAL

• Material: Vertical brushed 316L stainless steel with polished bevel


• Diameter: 39mm


• Thickness: 10.80mm


• Lugs: 24mm


• Double dome sapphire crystal

DIAL & HANDS

• Sunray dial and applied dial flange with circular brushed effect


• Applied polished stainless steel indexes, hour and minute hands treated with Super-LumiNova BGW9 Standard Grade


• Second hand in white

STRAP

• Integrated 316L stainless steel bracelet


• Double pusher solid butterfly buckle in brushed finish and polished bevel


• FKM Rubber Integrated Strap

CROWN

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  Circular brushed pushed crown with polished embossed YEMA logo

  
  

WATER RESISTANCE

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  10 BAR / 100 m / 330 feet